Client: Wendy's
Production: MK Films
Director: Darren Weininger
Producer: RJ Pole
VFX: Cassandra Tyler
Over the years, Lightpost Studios has collaborated with director Darren Weninger (MK Films) and the creative teams that work with Wendy's.
Tabletop production is a highly technical craft. The production team at MK Films utilizes robotic cameras to achieve precision in capturing the brand's menu items. The commercial sets require stylized backdrops, and sometimes this involves virtual production (the process of using synced visuals on an LED wall to emulate an environment, rather than shooting on location).
Our visual effects and virtual environments have been displayed as the backdrop for these commercials. Working with the team directly on set, Lightpost Studios is able to provide real-time VFX support, to make sure the timing, composition, and technical concepts of shots are working as planned for the teams.