Client: The Children's Heart Foundation
Creative Director: Cassandra Tyler
Director of Photography: Izzy's Mom :)
(filmed on smartphone)
Izzy was excited about a the idea of a video interview. She's very passionate about helping other kids with heart defects, and she hoped it would help raise donations for CHD (congenital heart defect) research. Her wish came true. Izzy's story was shared during a Giving Tuesday campaign, lead by The Children's Heart Foundation. They exceeded their goal and raised over $110,000!
Lightpost Studios previously edited a separate micro-doc, which premiered at the Red Tie Ball, a Chicago-based fundraiser for local The Children's Heart Foundation chapter. This narrative helped raise $77,000 directly after the premiere, with an additional $200,000 after the event. This will fund two research projects for the foundation.
In 2025, our premiere video at the Red Tie Ball gala, contributed to over half a million dollars in donations for the cause, furthering advancements in live saving heart pumps that can be implanted in children born with congenital heart defects.
